BRASCO - Null Auf Hundert (Placement)

As mentioned previously I’m heavily involved in Brasco’s sound and therefore his brand overall.

The work and talent displayed 2 years ago set the foundation for a partnership and friendship with the artist ‘Kalim’. This proved key to getting the call up to work on the third studio album “Null Auf Hundert” which was going to be the first under a new label and it’s not just any label but Universal Music Group (UMG).

Countless beats were flooding my inbox (all welcomed of course) for me to dissect, add creative direction/input, and then feedback on possible changes. On a previous visit, I had prepared a playlist of sounds that I felt would inspire my client and give him an idea of what direction to take with his own creativity.

The result? Not only one but three placements on the album that spent charted and spent a week in the nation's top 20.

Guess it’s fair to say that this is the real beginning of major productions to come by Brasco.